Yes it’s true, recently we’ve been swapping and changing our design and finally decided to stick with something we like. Usually we are the ones telling companies and clients that branding is important the reason being people search the internet for either a products or services and first impressions count.
During our identify crisis three new clients did ask if we were the same company as people remember the look and logo of a website rather than the domain name.
The same factors need to be considered all branding needs to flow throughout from business cards to leaflet printing.